If there’s one thing more important than quality content, it’s planning. Before you create your Valentine’s Day email, make sure you plan exactly what you’re looking for. A good strategy requires organizing your ideas and choosing a time to publish or send: Do you want to publish on Valentine’s Day or send an email the day before? What time is best to send it?
The images speak for themselves
If you want to attract the reader’s attention or to make them remember your product or service. Then you will bulk mail masters need quality visual elements. Don’t forget that mobile devices are increasingly used and the format of visual elements should offer readability and design appropriate to them as well.
This is an example of a newsletter from Sézane, which with a few words and images manages to capture the attention. Of its reader and invites them to want to know more about its clothing catalogue.
Experiences attract more than products
This is one of the current marketing strategies that works best and Valentine’s Day is no exception. Offering an experience around your brand allows you to differentiate yourself from your competition. And give a unique value to your proposal.
For example artistería puts a how to write an essay twist on the typical bouquet of flowers with a culinary experience.
Set purchase deadlines and send reminders to your customers
It is well known that “forewarned is forearmed” or that “forewarned is forearmed”, so it is best to clarify the purchase deadlines to avoid having customers upset for not receiving their purchases on time.
Colvin is an online florist that offers this practice a lot. As you can see in the image, customers receive an email job data indicating that there are only a few days left to take advantage of a Valentine’s Day discount, but that they still have time to have their order arrive on time. The discount is from last year, but you can surely find offers in 2023 as well.
